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Food Empire

Good morning with MacCoffee in Moldova

Every morning at 8am to 11am for 4 weeks, MacCoffee booths were set up at main bus stations. MacCoffee collaterals can be seen at these bus stations and commuters who were on their way to work got to try a cup of MacCoffee! A total of 95 live broadcast announcements were made on top-rated radio station, Kiss FM, where the first caller though won a one-month supply of MacCoffee products!

The campaign went viral and was picked up by several local media and shown on various local TV channels.